尊敬的评委、观众:
我方的观点是应该。
观众相信,艺术不仅具有吸引力,还能在商业与受众之间建立深厚的情感联系。在任何艺术媒体和广告方面,我们需要说的是,艺术是一种创造性的表达。对于艺术家而言,无论是展示项目还是服务潜在客户,通过比较这两者,公司能够吸引传统受众。如今,广告不仅仅是推销自己的产品,当你讲述一个故事并吸引关注时,这是一种借鉴行为。例如可口可乐的广告活动,其要点不仅是销售可乐,还在于在公司和消费者之间建立有意义的联系。现在,有些其他的东西确实是情感方面的,人们不假思索地关注的是,所有人都手持产品并与艺术保持一致,就像个性一样,他们要与这部分联系起来。
再举一个例子,耐克与中国,这不是关于鞋子,而是关于艺术作品、抱负和行动,“Just Do It”包含着与自闭症患者的故事相结合的内容,所有人都想要追逐自己的梦想,并且通过购买我们的产品来看到自己的内在,成为最好的自己。在这个层面上,如果没有艺术,发现和可能性就只是关于销售代码,而艺术是一种表达各种情感的方式。公司和企业艺术,他们的广告反映并塑造社会,就像艺术性广告推动气候变化和种族正义等社会问题一样,他们的追求超越了单纯的利益。
可能有人会说,艺术应该与广告完全分开,某些艺术可能会被利用而失去纯粹性,但我想问,艺术难道应该只被局限在画廊里,只有少数人欣赏吗?通过广告,艺术能够被数百万人欣赏,并且更容易被大众接触到。我们难道不应该为艺术成为日常生活的一部分而庆祝吗?这更能推动创新,提高公司的艺术创造力。例如苹果公司,从其产品特征到黑白肖像画,再到像爱因斯坦这样的有远见者以及现代音乐之王,这是苹果传播身份认同的一种方式。
总之,广告绝对可以被公司用来促进创造力、建立情感联系、推动社会变革、丰富社会内涵,并使艺术更容易被大众接触到。
尊敬的评委、观众:
我方的观点是应该。
观众相信,艺术不仅具有吸引力,还能在商业与受众之间建立深厚的情感联系。在任何艺术媒体和广告方面,我们需要说的是,艺术是一种创造性的表达。对于艺术家而言,无论是展示项目还是服务潜在客户,通过比较这两者,公司能够吸引传统受众。如今,广告不仅仅是推销自己的产品,当你讲述一个故事并吸引关注时,这是一种借鉴行为。例如可口可乐的广告活动,其要点不仅是销售可乐,还在于在公司和消费者之间建立有意义的联系。现在,有些其他的东西确实是情感方面的,人们不假思索地关注的是,所有人都手持产品并与艺术保持一致,就像个性一样,他们要与这部分联系起来。
再举一个例子,耐克与中国,这不是关于鞋子,而是关于艺术作品、抱负和行动,“Just Do It”包含着与自闭症患者的故事相结合的内容,所有人都想要追逐自己的梦想,并且通过购买我们的产品来看到自己的内在,成为最好的自己。在这个层面上,如果没有艺术,发现和可能性就只是关于销售代码,而艺术是一种表达各种情感的方式。公司和企业艺术,他们的广告反映并塑造社会,就像艺术性广告推动气候变化和种族正义等社会问题一样,他们的追求超越了单纯的利益。
可能有人会说,艺术应该与广告完全分开,某些艺术可能会被利用而失去纯粹性,但我想问,艺术难道应该只被局限在画廊里,只有少数人欣赏吗?通过广告,艺术能够被数百万人欣赏,并且更容易被大众接触到。我们难道不应该为艺术成为日常生活的一部分而庆祝吗?这更能推动创新,提高公司的艺术创造力。例如苹果公司,从其产品特征到黑白肖像画,再到像爱因斯坦这样的有远见者以及现代音乐之王,这是苹果传播身份认同的一种方式。
总之,广告绝对可以被公司用来促进创造力、建立情感联系、推动社会变革、丰富社会内涵,并使艺术更容易被大众接触到。
以下为ai总结(感谢来自 刘圣韬 学长的精彩ai prompt!基座大模型为豆包。)
广告可以被公司用来促进创造力、建立情感联系、推动社会变革、丰富社会内涵,并使艺术更容易被大众接触到,所以应该将艺术与广告相结合。
Next one开头几第10。(此句语义不明,保留原样)Oh they have that also to call back for a question. We think that there is something that is complicated and constant. Um, we can sometimes. The meaning of it can be this may be understood or misunderstood by different people, so the meaning may change.
And the second is that we are told about how it can benefit the society. But for an advertisement, is it all to benefit society, to connect, or is it just to promote the goods from the company? OK, so every time this thing is heavily driven by the motivation to take a profit. Its main goal is to persuade customers to buy certain products or services. For example, when we see an advertisement for a new brand of smartphone on TV and it uses various techniques by showing the most cool features, appearing and emphasizing how it makes our life more convenient. All these factors are aiming at increasing sales and generating profits for the company of that mobile phone.
But on the other hand, art comes from an artist's inner inspiration, emotion and their desire to express themselves, to convey certain ideas and to assist their audience. Painters paint because they have unique views on the world around them and want to share their views and understandings through color and forms. Writers write novels or poems to tell stories that touch people's heart or to explore human nature, not having to make money directly from these creations.
So for an advertisement, it aims for promotion and getting money, but for art, it aims for expressing artists' ideas.
And second, the content of advertisement often leads to the over - expression of the product effects in order to attract customers. Many advertisements overstate the functions of the products. For instance, some weight - loss products claim that you can lose a lot of weight in a short time just by using them regularly. In reality, these claims may not be based on fact. This kind of false advertisement misleads customers and makes them make wrong purchases.
This is because art has a complex meaning and you can't directly tell what it means if we have a different perspective and a different understanding for arts. I have, OK also that, um, art should not be used for advertisement because it is not used to promote things and to get profit. It is used to express artists' ideas and also art is a complex thing.
Next one开头几第10。(此句语义不明,保留原样)Oh they have that also to call back for a question. We think that there is something that is complicated and constant. Um, we can sometimes. The meaning of it can be this may be understood or misunderstood by different people, so the meaning may change.
And the second is that we are told about how it can benefit the society. But for an advertisement, is it all to benefit society, to connect, or is it just to promote the goods from the company? OK, so every time this thing is heavily driven by the motivation to take a profit. Its main goal is to persuade customers to buy certain products or services. For example, when we see an advertisement for a new brand of smartphone on TV and it uses various techniques by showing the most cool features, appearing and emphasizing how it makes our life more convenient. All these factors are aiming at increasing sales and generating profits for the company of that mobile phone.
But on the other hand, art comes from an artist's inner inspiration, emotion and their desire to express themselves, to convey certain ideas and to assist their audience. Painters paint because they have unique views on the world around them and want to share their views and understandings through color and forms. Writers write novels or poems to tell stories that touch people's heart or to explore human nature, not having to make money directly from these creations.
So for an advertisement, it aims for promotion and getting money, but for art, it aims for expressing artists' ideas.
And second, the content of advertisement often leads to the over - expression of the product effects in order to attract customers. Many advertisements overstate the functions of the products. For instance, some weight - loss products claim that you can lose a lot of weight in a short time just by using them regularly. In reality, these claims may not be based on fact. This kind of false advertisement misleads customers and makes them make wrong purchases.
This is because art has a complex meaning and you can't directly tell what it means if we have a different perspective and a different understanding for arts. I have, OK also that, um, art should not be used for advertisement because it is not used to promote things and to get profit. It is used to express artists' ideas and also art is a complex thing.
以下为ai总结(感谢来自 刘圣韬 学长的精彩ai prompt!基座大模型为豆包。)
广告以盈利为目的且存在误导性内容,艺术以表达为目的,所以不应该将艺术用于广告。
辩题为:应该vs不应该 环节为:正方 · 1 minute prep
我刚刚听到他们说每个人都有经验。说话的是你,因为你现在说话能让别人知道。我刚刚提到那个“视角(perspective)”,但是高效的“视角”不管是否被作用户,对不对呢?这个商业用途这三个都像是课本里的,面对面要好得多,比线上场要好,不是吗?然后,为什么不对呢?他们既然说了很多,却没有把多种“视角”表达出来,那就证明没有这种必要。我觉得这也太奇怪了。好了,准备。
辩题为:应该vs不应该 环节为:正方 · 1 minute prep
我刚刚听到他们说每个人都有经验。说话的是你,因为你现在说话能让别人知道。我刚刚提到那个“视角(perspective)”,但是高效的“视角”不管是否被作用户,对不对呢?这个商业用途这三个都像是课本里的,面对面要好得多,比线上场要好,不是吗?然后,为什么不对呢?他们既然说了很多,却没有把多种“视角”表达出来,那就证明没有这种必要。我觉得这也太奇怪了。好了,准备。
以下为ai总结(感谢来自 刘圣韬 学长的精彩ai prompt!基座大模型为豆包。)
正方二辩: A number two I click when you start.2那我2你不开口,我一直等你不开口吗?(此句语义不明,尽量按原意书面化处理)既然我是二号辩手,你若不开口,我难道要一直等待吗?
Figure for the team so for the first question is that different like different people of different perspective respectives to the our products but um we need not only in our products um and art different people have to have different risk because the other one to show different feelings and they just want the like the customers you um have different feelings Saturday.(此句存在较多表述不清和错误之处,调整如下)For the team, for the first question, different people have different perspectives regarding our products. Moreover, not only do we need our products, but also art. Different people have different risks because they want to show different feelings, just like customers may have different feelings on Saturday.
Like the customers still um have different feeling Saturday what the are OK so as the second speak for the PRO I'm here to strength that three argumentding also innovation and focus on the are appdverizingsing more memorable and taxuring that companies are uses ands lasting our speaks and decide that preiv the heart of effective element a I want to explain all that by showing how I I the impact of bring adverisement that up I remain in minor of view and today this world where we are exposed to about two thousand of eight advertises and only those were partic a PU truly capture our attention have been given.(修正如下)As the second speaker for the PRO side, I'm here to strengthen three arguments: innovation and focusing on making advertising more memorable and targeting what companies use and lasting. I want to explain all of this by showing the impact of bringing up advertisement. I remain in my view, and in today's world, we are exposed to about 2008 advertisements, and only those that particularly appeal can truly capture our attention.
Partic appeal truly capture our attention that me given an example of the also a broad car bottle of campaign rather that I'm showing focus on words after created a series of advertisements that shows socase their iconic bottle the various are just explore any soldiers and great of in t when these advertisements didn'screen by our votes by our voar instead they engaged ws by through visual art this approachate after campaign one of the longest running and one of the most successful protecting test why because our has made a memorable now let's consider why memorability manage so how that people curiosity are does through colors patterns and averagery captures attention and create create a strong emotion and create creates a strong emotion impact a create a example powerful burs heart stories andistic aing to summarizeise the year most search the results of the the advertisement that fix and peoples nine and strengthen googles brand abing my and are a more engaging what the companies a avoid why are another through file company you can different different themselves from competitors and establishs um and establish actually we use an advertising because it'sing memorable effective an advertising because it's real campaign de memorable effective by motionly en amazing by integrating arts companies and can capture and audience achieve as compitive market and OK OK so and achieve and memorability without some OK yeah you realize there is one I also one.Yeah you realize there is one also one column for teamwork cohesiveness and behavior behavior, 你这个因为打打老师就。(修正如下)I will give an example of a broad car bottle campaign. Instead of focusing on words, after creating a series of advertisements showing their iconic bottle, they explored various things. These advertisements were not screened by our votes but engaged us through visual art. This approach made the campaign one of the longest - running and most successful. Why? Because it has made it memorable. Now let's consider why memorability matters. It is through colors, patterns, and imagery that capture people's curiosity, create strong emotions, and have an impact. For example, powerful brand - heart stories. To summarize, most search results of advertisements fix and strengthen Google's brand, making it more engaging. Through a file company, you can differentiate yourself from competitors. Actually, we use advertising because it is memorable and effective. By integrating arts, companies can capture the audience in a competitive market and achieve memorability. Also, there is one column for teamwork cohesiveness and behavior.
正方二辩: A number two I click when you start.2那我2你不开口,我一直等你不开口吗?(此句语义不明,尽量按原意书面化处理)既然我是二号辩手,你若不开口,我难道要一直等待吗?
Figure for the team so for the first question is that different like different people of different perspective respectives to the our products but um we need not only in our products um and art different people have to have different risk because the other one to show different feelings and they just want the like the customers you um have different feelings Saturday.(此句存在较多表述不清和错误之处,调整如下)For the team, for the first question, different people have different perspectives regarding our products. Moreover, not only do we need our products, but also art. Different people have different risks because they want to show different feelings, just like customers may have different feelings on Saturday.
Like the customers still um have different feeling Saturday what the are OK so as the second speak for the PRO I'm here to strength that three argumentding also innovation and focus on the are appdverizingsing more memorable and taxuring that companies are uses ands lasting our speaks and decide that preiv the heart of effective element a I want to explain all that by showing how I I the impact of bring adverisement that up I remain in minor of view and today this world where we are exposed to about two thousand of eight advertises and only those were partic a PU truly capture our attention have been given.(修正如下)As the second speaker for the PRO side, I'm here to strengthen three arguments: innovation and focusing on making advertising more memorable and targeting what companies use and lasting. I want to explain all of this by showing the impact of bringing up advertisement. I remain in my view, and in today's world, we are exposed to about 2008 advertisements, and only those that particularly appeal can truly capture our attention.
Partic appeal truly capture our attention that me given an example of the also a broad car bottle of campaign rather that I'm showing focus on words after created a series of advertisements that shows socase their iconic bottle the various are just explore any soldiers and great of in t when these advertisements didn'screen by our votes by our voar instead they engaged ws by through visual art this approachate after campaign one of the longest running and one of the most successful protecting test why because our has made a memorable now let's consider why memorability manage so how that people curiosity are does through colors patterns and averagery captures attention and create create a strong emotion and create creates a strong emotion impact a create a example powerful burs heart stories andistic aing to summarizeise the year most search the results of the the advertisement that fix and peoples nine and strengthen googles brand abing my and are a more engaging what the companies a avoid why are another through file company you can different different themselves from competitors and establishs um and establish actually we use an advertising because it'sing memorable effective an advertising because it's real campaign de memorable effective by motionly en amazing by integrating arts companies and can capture and audience achieve as compitive market and OK OK so and achieve and memorability without some OK yeah you realize there is one I also one.Yeah you realize there is one also one column for teamwork cohesiveness and behavior behavior, 你这个因为打打老师就。(修正如下)I will give an example of a broad car bottle campaign. Instead of focusing on words, after creating a series of advertisements showing their iconic bottle, they explored various things. These advertisements were not screened by our votes but engaged us through visual art. This approach made the campaign one of the longest - running and most successful. Why? Because it has made it memorable. Now let's consider why memorability matters. It is through colors, patterns, and imagery that capture people's curiosity, create strong emotions, and have an impact. For example, powerful brand - heart stories. To summarize, most search results of advertisements fix and strengthen Google's brand, making it more engaging. Through a file company, you can differentiate yourself from competitors. Actually, we use advertising because it is memorable and effective. By integrating arts, companies can capture the audience in a competitive market and achieve memorability. Also, there is one column for teamwork cohesiveness and behavior.
以下为ai总结(感谢来自 刘圣韬 学长的精彩ai prompt!基座大模型为豆包。)
Negative.
This is so. They said that art should have a multi - perspective, which means it is not good for advertising. The reason why it is not good is that if there are multiple perspectives, multiple people may have a wrong perspective. So it may be wrong. Maybe they don't like it and they may paint it. It may also be offensive.
Now, the impacts on the audience are as follows. When constant exposures are in a commercial advertising context, you may become less likely to engage with art in a meaningful way outside of the advertising realm. For example, it is a famous painting. It is constantly consumed but more as a symbol of the products, publicized rather than as a work of art with its own complex history and stories. It means it can also create a generation of consumers who have a shallow understanding of art. They only associate it with the product it promotes. This could lead to a decline in the arts appreciation and support for our institutions, galleries and independent artists who are not associated with corporate aims. Independent artists also don't get enough money from selling their art because of it.
Here's another example. In food advertisement, they might use vibrant colors and carefully arranged elements to make a burger look much more appetizing to eat than it actually is. An ad could have an extra - juicy cheese that seems to be overflowing with fresh ingredients. The buns might be perfect golden brown and with lettuce leaves that are an impossibly bright green and tomatoes that are deep red. In reality, the actual product the customer receives may be flatter, with less - than - ideal ingredients and a much more muted appearance.
Here's also another one. An ad for a luxury car might use a beautiful short - film - style ad. The story could be about a successful and glamorous couple. It has artful cinematography with sweeping shots of the car against a backdrop of golden hills and a golden concept, accompanied by a heart - warming and inspiring beautiful score. This creates an emotional connection and an aspirational feeling that if you buy this car, you'll have a similar ideal lifestyle. So advertisement is using art to sell a lifestyle rather than just the product itself. It creates an emotional association that may not be based on the actual practical benefits or value of the car. The buyer may end up purchasing the car thinking it will bring them the happiness depicted in the ad, only to find out that it is just a vehicle and doesn't transform their life.
The use of art in advertising can lead to a situation where the art becomes over - commercialized. It can also lead to a situation where the art market becomes overly influenced by corporate interests. Galleries and artists may focus more on creating works that are suitable for advertising rather than exploring new and challenging artistic forms. This could result in homogeneity, making everything seem the same because they are more marketable for advertising.
Negative.
This is so. They said that art should have a multi - perspective, which means it is not good for advertising. The reason why it is not good is that if there are multiple perspectives, multiple people may have a wrong perspective. So it may be wrong. Maybe they don't like it and they may paint it. It may also be offensive.
Now, the impacts on the audience are as follows. When constant exposures are in a commercial advertising context, you may become less likely to engage with art in a meaningful way outside of the advertising realm. For example, it is a famous painting. It is constantly consumed but more as a symbol of the products, publicized rather than as a work of art with its own complex history and stories. It means it can also create a generation of consumers who have a shallow understanding of art. They only associate it with the product it promotes. This could lead to a decline in the arts appreciation and support for our institutions, galleries and independent artists who are not associated with corporate aims. Independent artists also don't get enough money from selling their art because of it.
Here's another example. In food advertisement, they might use vibrant colors and carefully arranged elements to make a burger look much more appetizing to eat than it actually is. An ad could have an extra - juicy cheese that seems to be overflowing with fresh ingredients. The buns might be perfect golden brown and with lettuce leaves that are an impossibly bright green and tomatoes that are deep red. In reality, the actual product the customer receives may be flatter, with less - than - ideal ingredients and a much more muted appearance.
Here's also another one. An ad for a luxury car might use a beautiful short - film - style ad. The story could be about a successful and glamorous couple. It has artful cinematography with sweeping shots of the car against a backdrop of golden hills and a golden concept, accompanied by a heart - warming and inspiring beautiful score. This creates an emotional connection and an aspirational feeling that if you buy this car, you'll have a similar ideal lifestyle. So advertisement is using art to sell a lifestyle rather than just the product itself. It creates an emotional association that may not be based on the actual practical benefits or value of the car. The buyer may end up purchasing the car thinking it will bring them the happiness depicted in the ad, only to find out that it is just a vehicle and doesn't transform their life.
The use of art in advertising can lead to a situation where the art becomes over - commercialized. It can also lead to a situation where the art market becomes overly influenced by corporate interests. Galleries and artists may focus more on creating works that are suitable for advertising rather than exploring new and challenging artistic forms. This could result in homogeneity, making everything seem the same because they are more marketable for advertising.
以下为ai总结(感谢来自 刘圣韬 学长的精彩ai prompt!基座大模型为豆包。)
艺术在广告中的运用带来诸多负面效应,所以不应该在广告中运用艺术。
辩题为:应该vs不应该 环节为:反方三辩 · Negative 3
惨烈。然后就在门口听,Artist no though they sell off but if they have ever if they can advertises they will earn money very easy.
As the third speaker of the affirmative team, I'm to strength and con our sense and used to advertise company.
Our first speaker demonstrate how art forcere a creativity and innovation how business. Our second speaker showed how art made advertisement more memorable and emotional and have ensure theirsonic audience.
Building on these, one my agreement they focus focuses on how are the advertising friend value the advertising friends. I ensure ensure long - term success and REC reation of a reation of cost a as unique need personality that may makes a company recognizable and trust.
As the virtual and emotional that a business apart from competitors are played to critical roles in building the this identity by communicating a company valueation and starting that was along.
Cannot consider Coca - cola is not a solar company is a global happiness. And together this who advertisement use uses artistic content but icon red in my colors joyf imagine image and hard waring storytell.
The combination has created a bad and identity that people across the world in send me recognize what Co - cola be as successful about it are drinking advertising.
Also allows other companies on companies that out their land like that branding to different cultures while maintain their Co - Co core identity.
For example, my users a in global companies to appeal to diverse audience like in Asia like highlights local effort local Athens local and local cultural beings through visually stri art while in the west it emphasize individually and empowerment is a flexible f flexibility and ensure that nine remains relevant and powerful world - wide.
All miles staying true to its message just to a.
So in conclusion, art does not just a school for advertising it is a heart of it. Art those brand ident inspire trust and in ensure long va at I into something more than those fish come away to tell stories share values and people on a human level are to advertising could loss and to cooper and influence companies and audience.
辩题为:应该vs不应该 环节为:反方三辩 · Negative 3
惨烈。然后就在门口听,Artist no though they sell off but if they have ever if they can advertises they will earn money very easy.
As the third speaker of the affirmative team, I'm to strength and con our sense and used to advertise company.
Our first speaker demonstrate how art forcere a creativity and innovation how business. Our second speaker showed how art made advertisement more memorable and emotional and have ensure theirsonic audience.
Building on these, one my agreement they focus focuses on how are the advertising friend value the advertising friends. I ensure ensure long - term success and REC reation of a reation of cost a as unique need personality that may makes a company recognizable and trust.
As the virtual and emotional that a business apart from competitors are played to critical roles in building the this identity by communicating a company valueation and starting that was along.
Cannot consider Coca - cola is not a solar company is a global happiness. And together this who advertisement use uses artistic content but icon red in my colors joyf imagine image and hard waring storytell.
The combination has created a bad and identity that people across the world in send me recognize what Co - cola be as successful about it are drinking advertising.
Also allows other companies on companies that out their land like that branding to different cultures while maintain their Co - Co core identity.
For example, my users a in global companies to appeal to diverse audience like in Asia like highlights local effort local Athens local and local cultural beings through visually stri art while in the west it emphasize individually and empowerment is a flexible f flexibility and ensure that nine remains relevant and powerful world - wide.
All miles staying true to its message just to a.
So in conclusion, art does not just a school for advertising it is a heart of it. Art those brand ident inspire trust and in ensure long va at I into something more than those fish come away to tell stories share values and people on a human level are to advertising could loss and to cooper and influence companies and audience.
以下为ai总结(感谢来自 刘圣韬 学长的精彩ai prompt!基座大模型为豆包。)
艺术不只是广告的附属,而是广告的核心。艺术塑造品牌形象、激发信任、确保长期价值,能让广告超越单纯的推销,在人性层面上与受众分享价值、讲述故事并影响公司和受众。